A new TV ad featuring Rolling Stone's front-man Mick Jagger's daughter Georgia May gave the impression a Rimmel mascara had miraculous results in creating longer, thicker eye-lashes.
However, the images failed to make clear that the effect was enhanced with artificial lashes.
Today, the Advertising Standards Authority(ASA) has banned the maker of Rimmel London's '1-2-3 Looks Mascara' from running the commercial again.
Courtesy of Daily Mail
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